Wally Olins: the brand handbook
| Author | : | |
| Rating | : | 4.15 (949 Votes) |
| Asin | : | 0500514089 |
| Format Type | : | paperback |
| Number of Pages | : | 112 Pages |
| Publish Date | : | 0000-00-00 |
| Language | : | English |
DESCRIPTION:
Wally OLINS released Wally Olins: the brand handbook on 0000-00-00. It has 112 number of pages. u can get it on paperback or you can read it online. Beside, you can download it on any format you want such as PDF, Epub, Kindle, doc or other format. Just follow the simple step.
Fernanda A. Greppe de Mello said I recommend.. A remarkable guide to have as an inspiration when branding your company, or even yourself. This book doesn't intend be a deep reading, it is a guide that points out the most important topics related to branding. I love it!. Excellent branding book for large companies I own several small online businesses where branding is not as important as a large business but the book really opened my eyes about large scale branding. Great if you want to get into corporate branding. Not as important if you are doing small scale stuff but still a good read for general knowledge if you ever want to expand business.. "If this is advice from the "King" of branding" according to Jakela. I shudder to think what lesser royalty would have to say.Probably nothing. At least Olin does it in big type so you don't strain your eyes.Don't bother.