The Social Entrepreneur's Playbook, Expanded Edition: Pressure Test, Plan, Launch and Scale Your Social Enterprise
Author | : | |
Rating | : | 4.10 (608 Votes) |
Asin | : | 1613630328 |
Format Type | : | paperback |
Number of Pages | : | 234 Pages |
Publish Date | : | 2017-02-18 |
Language | : | English |
DESCRIPTION:
It is essential reading for those who care about deploying philanthropic and impact investing resources for the greatest good.”Ronald D. The Social Entrepreneur’s Playbook provides a unique and compelling framework for funders, investors, and others who would like to increase the reach, efficacy, and investment transparency of their contributions.”Arthur D. Cordes, Board Member, Impact Assets; Co-Chairman, Genworth Financial, Inc.I have long felt that we can do better by using our altruistic resources to build self
In addition, MacMillan and Thompson provide advice on how to identify and test a proposed revenue-generating solution and define and segment your target population.Phase Two: Plan Your Social Enterprise. Readers were invited to join The Social Entrepreneur’s Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all three steps in the start-up to scale-up process.Based on this crowd-sourced feedback from rea
"Good Book. It Could Have Been Better" according to Enrique Maroto. The book starts on the right track emphasizing on social entrepreneurship. Nevertheless, the book turns into a start up manual and losses its focus.. "Practical, and Downright" according to Mr. P. I'm currently a student of Entrepreneurship in an MBA program, and quite recently discovered my love of social business as an approach to eradicate poverty and create wealth in developing nations. Coming from a developing nation myself I have experienced and remain aware the difficulties of navigating developing markets especially in Sub-Saharan Africa.That being said. The Social Entrepreneur's Playbook is a timely and simple-to-understand guide for those of us with an inclination towards people-centered business. When I first learned of this book from Wharton's website, it intrigued me. I immediately downloaded the e-book and. Mr. YBY said A MUST READ FOR ANY SOCIAL ENTREPRENEUR. My partner and I used this book as we began to design our business model and product. We used the "Tough Love Tests" as a measuring stick to test our ideas and product validation. It was through these tests that we changed our whole business plan and product development. This booked saved us tens of thousands of dollars and even more heartache. This is a must read for any entrepreneur, not just of the social variety, but anyone who wants to start a business should read this AMAZING book!