Secrets of Successful Telephone Selling: How to Generate More Leads, Sales, Repeat Business, and Referrals by Phone
Author | : | |
Rating | : | 4.23 (843 Votes) |
Asin | : | 0805040986 |
Format Type | : | paperback |
Number of Pages | : | 240 Pages |
Publish Date | : | 2013-05-15 |
Language | : | English |
DESCRIPTION:
Buy all books from Robert Bly except this one John C. Dunbar Bly is a GREAT author and consultant on: direct mail, copywriting, writing in general, selling services and consulting services, business-to-business marketing. This book reflects what a marketing oriented copywriter might say about a field he's not intimately experienced with.This book is appropriate for someone . TW said An Overly Simple Overview of Phone Sales. Bly does an adequate job explaining the numbers and goal systems required to determine one's required performance input as well as thoughts on customer retention. However, this book has a glaring weakness in its absence of true psychological analysis. One need not have a long history of sales to understand that a . James Carter said Great Starter or even Refresher.. I found the book an easy read and there were a few important nuggets that made the book worth the money. I have been selling for years and prospect and provide customer service via phone, but most of my 'selling' occurs in person. This book focuses on selling on the phone. Bly makes this distinction up front betwe
This guide shows how to generate more leads, sales, repeat business, and referrals by phone and will be welcomed by small- and medium-sized businesses as well as by professional telemarketers and sales representatives.. Today the telephone can supplement-in some cases even replace-traditional means of marketing and selling