Innovation at the Speed of Laughter: 8 Secrets to World Class Idea Generation
Author | : | |
Rating | : | 4.47 (506 Votes) |
Asin | : | 0976218402 |
Format Type | : | paperback |
Number of Pages | : | 156 Pages |
Publish Date | : | 2013-01-09 |
Language | : | English |
DESCRIPTION:
Promiscuous Hostility, Positive Neutrality Robert I. Hedges "Innovation at the Speed of Laughter" is an easy to read, generally entertaining book, linking keys of improvisational comedy and business excellence. The book is not groundbreaking, but does approach business methods differently than most consultancies, which is in most cases a good thing. Perhaps the single quote that sums up the Brave New Workshop approach to business acumen is found on p. 121: "Man is at his best wh. "Stands out from the crowd" according to M Jacobson. The thing I really liked about this book is that it is very different from your typical business book.For one thing, it's actually interesting.While it's a fun and entertaining read, it's at the same time both applicable and thought provoking as well.A second reason I greatly admire this book is that rather than just stating theories about the ideal work environment, John Sweeney goes on to actually give cold, hard fact. Garry M. Spotts said Self-Promotion at the Speed of Annoyance. In reading Innovation at the Speed of Laughter, I found Self-Promotion at the Speed of Annoyance In reading Innovation at the Speed of Laughter, I found 30% good actionable information and 70% gobbledygook self-promotion. I got the distinct impression that the author has a great system for working within the scope of improvisational theatre and training workshops for corporate clients.The challenge that the author has is that he didn't have enough great information to put together a "KILLER" Book on the subject. As. 0% good actionable information and 70% gobbledygook self-promotion. I got the distinct impression that the author has a great system for working within the scope of improvisational theatre and training workshops for corporate clients.The challenge that the author has is that he didn't have enough great information to put together a "KILLER" Book on the subject. As
-- Executive Traveler, August 2005The book succeeds primarily because ofa mix of humour and straight talk, case studies and examples of BNW applications. The appeal of Innovation isin its recognition that artistic endeavors and enlightened business practices are so similar. -- Management Magazine, May 2005The path to innovation is a long, patient, inward journey. --Harvey McKay, author of New York Times bestseller, Swim With the Sharks Without Being Eaten Alive. This book gets us moving at the speed of laughter
Even when companies hire top talent and teach best skills, few are able to affect the bottom line unless their employees can -generate and execute new concepts. What if we were to tell you that a little comedy theater in Minneapolis has created an incredibly effective ideation process to help businesses generate more and better ideas? In fact, the owner and executive producer of that little -theater has used this breakthrough process to help companies like 3M, Altria, Medtronic, Best Buy, Disney and hundreds of others achieve greater innovation. Our process explains how and when to implement constraints into idea generation in order to bring true gems into fruition."As evidenced in Innovation at the Speed of Laughter, Sweeney and the Brave New Workshop continue to entertain, educate and inspire.Years ago, John Sweeney left a successful corporate real estate career to follow his passion for performing improvisation-based comedy. The only way an idea can become profitable is by taking it from the individual mind and the brainstorming session to the company conference room and the factory floor. It's no secret that new ideas fuel profitability. Now, John Sweeney is sharing that process in his new book, Innovation at the Speed of Laughter: 8 Secrets to World Class Idea Generation.Borne from the formula used for more than 45 year