How to Make Money with Social Media: An Insider's Guide to Using New and Emerging Media to Grow Your Business (2nd Edition)
| Author | : | |
| Rating | : | 4.79 (973 Votes) |
| Asin | : | 0133888339 |
| Format Type | : | paperback |
| Number of Pages | : | 240 Pages |
| Publish Date | : | 2014-12-24 |
| Language | : | English |
DESCRIPTION:
Authors Jamie Turner and Reshma Shah have unsurpassed experience using social and mobile media to solve complex and difficult marketing challenges. Their How to Make Money with Social Media, Second Edition reads just like the conversation you'd want to have with them over coffee: it's friendly, upbeat, based on hard-won experience about what does (and doesn't) work, and focused on exactly what you need to know. Step by step, Turner and Shah show you how to:Define the right goals, strategies, and tactics – and then successfully execute on your planIntegrate social and mobile marketing with your other marketing programs, so you can gain more value
From the Back CoverThe #1 Guide to Profiting from Social Media Marketing–Now Updated with New Strategies, Techniques, and Insider Tips!New strategies, execution techniques, and insider tips
Title is very misleading YES, the book is good. I would not argue that. It provides a great roadmap for starting a social media campaign, as well as measuring its success. However, absolutely nothing focused on MAKING MONEY. There were hints that someone viewing your tweets may eventually buy . Practical, no nonsense guide to building and running a successful social media campaign Christian K Insightful read with lots of good examples on what it takes to put together a successful social media campaign. Overall, I found the recommendations helpful. I also liked the layout of the book. At the end of each chapter, Jamie and Reshma provided a summary on what wa. "Terrific Road Map for Social Media Marketers" according to Nanci Turner Steveson. This book has done so much for me. The information is based on real case studies, which is the only way a book like this should be presented. There was so much great stuff in here for someone like me, a writer without a huge marketing budget, but a need to promote myse