Economics of Strategy
| Author | : | |
| Rating | : | 4.96 (805 Votes) |
| Asin | : | 0471679453 |
| Format Type | : | paperback |
| Number of Pages | : | 632 Pages |
| Publish Date | : | 2014-06-05 |
| Language | : | English |
DESCRIPTION:
* Presents economic principles without overemphasizing the math. * An updated chapter on business history covers the recent dot-com bubble. * Includes coverage of make or buy decisions (Chapters 2-4) and benefit and cost advantage and sustaining advantage (Chapters 11-13). The book begins by focusing on the boundaries of the firm and examines competitive strategy from the perspective of industrial organization (IO) economics, particularly Porter's Five Forces. Discover the art of strategic thinking Revised and updated to reflect the cutting edge of academic thinking about business strategy, the Fourth Edition of Besanko, Dranove, Shanley, and Schaefer's highly acclaimed text offers a solid economic foundation for strategic analysis. * Rigorous treatment of organizational topics such as structure and culture enables you to experience the full scope of strategic thinking. The text also considers the Value Net, another tool for organizing industry analysis. F
“…the book seeks to supply an economic lens for viewing the broad sweep of the strategic activities of the firm.” (Times Higher Education Supplement, Thursday 28th February 2008)
a really good textbook I usually hate reading textbooks. This, like any other, has its quirks and can get long-winded at times. However, if you actually read it, there's a lot of interesting material that I was able to pick up on the first read. Explanations are clear, the implications of the material are discussed, and there are go. A Customer said Excellent Coverage but. Filled with the most current information and packed full of the latest theories, this book delivers on it's promise to deliver an analytical base for economic strategy.But some sections contain high fog counts and complicated discussions to describe relatively simple concepts.Some of the examples offered as pr. Juan Pablo Gonzalez said Strategy is more than blah, blah, blah. This book offers a very modern approach on strategy, including economics foundations and numeric solving of the different strategic concepts analyzed. The book is not for everyone, you need to have basic knowledge on business management, economics and math. As an MBA manager and academic, the book gave me new